I help small to medium sized business owners in the competitive world of online marketing and advertising and specialize in Digital Marketing through Search Engine Marketing (SEM), Video Marketing, Branding and Website Design & Development
Friday, August 8, 2014
Monday, July 28, 2014
Monday, July 21, 2014
14 Great Stats to Convince SMBs to invest in local search
14 Great Stats to Convince SMBs to invest in local search
Great info for small to medium size business owners, to show why you need a website and focus on the local market.
Greg
www.webconsultantdesmoines.com
Great info for small to medium size business owners, to show why you need a website and focus on the local market.
Greg
www.webconsultantdesmoines.com
Friday, July 18, 2014
Sorry I don't need a website for my business
Customers are smarter than ever today, if your business is NOT where they are looking online you are missing out on SERIOUS traffic and cash flow to your business!
* If you don’t have a Website
* Not using Social Media
* Not being found on search engines
Potential Customers Will Keep Picking Your Competition….every time!
I Have A Solution To Your Problem And it Will Not Cost You Nothing To Get Started!
Contact Greg Romans for a Free Consultation today!
515-783-2155 or Greg.Romans@hibu.com
Wednesday, July 2, 2014
Where do buyers click on a Google search page?
Google click heat map, be where your buyers click. Contact me today 515-783-2155 or http://webconsultantdesmoines.com
Monday, June 30, 2014
Reasons why people don't build a business website
When out working I hear from people the following reasons why I they don't have a website:
- No time to manage or run it
- No money or low funds
- No computer
- Everyone know's me
You could say that all of these are valid reason's not to build a website, so let me go through them item by item:
- No time to manage or run it: (This is why you hire a pro, if you hired me I do all the pre-work, take your pictures give the copywriter all the details on your business, then when your proof comes in I can go through it with your to get your site up and running LIVE quickly.)
- No money or low funds: (I can work with all budget levels, I even offer ZERO down options for new companies.)
- No Computer: (This is not necessary your clients can email you to a tablet or smartphone. Just because you don't have a computer but I would bet your future client does)
- Everyone know's me: (They may be true within you 2-4 mile radius but in most cases my clients have a service area of 25-50 miles so in a population like Des Moines that is ALOT of people that don't know you, get a site and be found and grow your business.)
These are just my thoughts, if your looking for a local business marketing consultant, give me a call 515-783-2155.
Greg
Friday, June 27, 2014
Can you update my website and make it modern?
Looking for a new website or a major make over contact me 515-783-2155!
Tuesday, June 24, 2014
Wednesday, June 4, 2014
Tuesday, May 27, 2014
Tuesday, May 13, 2014
Wednesday, April 16, 2014
Website vs. Facebook Page
Having a Business Website vs. a Facebook Page for your Business..which is better?
There is lots of school of thought about this issue that could sway you one way or the other this is just my take on the subject. A website and a Facebook page both have a purpose and it's called building brand.Website
- It's yours you can control everything that goes on it from colors, layout, pictures & content.
- For local goods and services consumers look on Google for websites of companies .
- Websites carry more weight when Google index's search results, Facebook not even close.
- Websites come mobile optimized to make it easier for the consumer.
- Full analytics come with websites.
- Walmart, Amazon & Target have a website and Facebook page at the same time, those companies know a thing or two about branding.
- You can post a few pictures and make posts, but on the same page as yours Facebook will advertise your competition.
- You have to update it everyday.
- Google downgrades Facebook search results.
- You constantly are posting to people that like your business. NOT NEW CLIENTS!
- Facebook tells you how many people like your page.
- It's free but you get what you pay for.
In conclusion Facebook in conjunction with a website makes for a good marketing decision.
Websites are here to stay and if you don't have one 80% of consumers will not think that your a legitimate business, if you want to grow your business get a website before your competition does.
Greg
Monday, April 7, 2014
Watch out for the back end costs
I hear from customers all the time my website was free to have built and I only pay a small fee per month.
So when I ask them does it cost you to make changes? Why yes of course sometimes as high as $150 just to add some pictures. Its your website why do people pay to make changes to their own website. I know some clients before they came to me that would not make a website change in fear of a larger artwork charge from their previous vendor.
At hibu we never charge for making changes to your site email me today for more details Greg.Romans@hibu.com or www.webconsultantdesmoines.com.
Greg
So when I ask them does it cost you to make changes? Why yes of course sometimes as high as $150 just to add some pictures. Its your website why do people pay to make changes to their own website. I know some clients before they came to me that would not make a website change in fear of a larger artwork charge from their previous vendor.
At hibu we never charge for making changes to your site email me today for more details Greg.Romans@hibu.com or www.webconsultantdesmoines.com.
Greg
Sunday, March 16, 2014
Pay Per Click vs. Search Engine Optimization
I see different articles all the time saying SEO is better then 5 mins later I hear experts say Pay Per Click is the best. In the end it's the clients decision and the first decision a small business owner must make is how quickly are they looking for a return on their investment.
Pay Per Click- is a quick turn product you can start a campaign today and be on the first page of Google, Yahoo & Bing in 24 hours. The good thing is you only have to pay when the potential customer clicks on your ad. Your ad could have 500 impressions in one day and it cost you nothing until someone clicks on your ad.
SEO-is a slower product that could take about 5 months or so to get on the first page of the big three search engines. Now if your a seasonal business like landscaping you don't have that long to wait for customer's to click on your organic listing. The advantage of SEO is no per click fee's but you pay a monthly flat rate for a few months before you really start to reap the benefits.
So as a small business owner do you need to bring in revenue NOW or can you wait a few months? My bet is a combination of both with PPC now and down the road switching to a full SEO program
Greg
greg.romans@hibu.com
www.webconsultantdesmoines.com
Pay Per Click- is a quick turn product you can start a campaign today and be on the first page of Google, Yahoo & Bing in 24 hours. The good thing is you only have to pay when the potential customer clicks on your ad. Your ad could have 500 impressions in one day and it cost you nothing until someone clicks on your ad.
SEO-is a slower product that could take about 5 months or so to get on the first page of the big three search engines. Now if your a seasonal business like landscaping you don't have that long to wait for customer's to click on your organic listing. The advantage of SEO is no per click fee's but you pay a monthly flat rate for a few months before you really start to reap the benefits.
So as a small business owner do you need to bring in revenue NOW or can you wait a few months? My bet is a combination of both with PPC now and down the road switching to a full SEO program
Greg
greg.romans@hibu.com
www.webconsultantdesmoines.com
Friday, February 14, 2014
5 Essential Tips for Designing A Perfect Mobile Website
5 Essential Tips for Designing A Perfect Mobile Website
Above is a great article about Mobile Website's when you pick a company to build your site make sure they do all 5 of these!
Greg
www.webconsultantdesmoines.com
Above is a great article about Mobile Website's when you pick a company to build your site make sure they do all 5 of these!
Greg
www.webconsultantdesmoines.com
Wednesday, February 12, 2014
Having a Non-Mobile Optimized Website....Does hurt your business
How many times do you grab your Smart phone or Tablet to look up something only to have Pinch or Squeeze or Stretch to read their website. Very frustrating if your like most consumers you hit the back button and choose a different company website or completely change your search criteria.
Companies have to learn that consumers will always take the least path of resistance, it's just human nature.
If consumer's can not read your site they will not buy from you let alone even give you a call.
59% of SMB's websites are not mobile friendly and actually when you talk about Ipads 87% of those sites are not Ipad friendly.
Google announced last year that if your site is not mobile optimized your Google rankings will drop.
When a consumer uses a mobile device to look for a local service they will call that company within the hour 56% of the time. Just think how much business your giving to your competition.
If you want to survive in today's world wide web, you have to go Mobile!!!!!
Greg
Greg.Romans@hibu.com
www.webconsultantdesmoines.com
If consumer's can not read your site they will not buy from you let alone even give you a call.
59% of SMB's websites are not mobile friendly and actually when you talk about Ipads 87% of those sites are not Ipad friendly.
Google announced last year that if your site is not mobile optimized your Google rankings will drop.
When a consumer uses a mobile device to look for a local service they will call that company within the hour 56% of the time. Just think how much business your giving to your competition.
If you want to survive in today's world wide web, you have to go Mobile!!!!!
Greg
Greg.Romans@hibu.com
www.webconsultantdesmoines.com
Monday, February 10, 2014
How do I grow my business online?
I hear this question a few times per week and if your a small business owner you don't have time to waste on things that will not work for you.
If your looking to grow slow: SEO Services are designed to help you build a strong online presence over time so you can get the best results out of your websites search engine performance.
If your a seasonal type of business or you need to grow NOW!: Search Engine Marketing (PPC) when customers use search engines to find products and services, if they use keywords linked to your ads, your ads will appear on the results page.
The initials PPC stand for pay per click. This means you only pay when someone clicks on your ad, and not simply when your ad appears on the results page. Your ads will can appear on Google, Yahoo & Bing page 1 on day one!
So as you can see it all depends on how much time you have to grow your business. If you would like to set-up a no-obligation consultation email me at Greg.Romans@hibu.com or go to www.webconsultantdesmoines.com.
If your looking to grow slow: SEO Services are designed to help you build a strong online presence over time so you can get the best results out of your websites search engine performance.
If your a seasonal type of business or you need to grow NOW!: Search Engine Marketing (PPC) when customers use search engines to find products and services, if they use keywords linked to your ads, your ads will appear on the results page.
The initials PPC stand for pay per click. This means you only pay when someone clicks on your ad, and not simply when your ad appears on the results page. Your ads will can appear on Google, Yahoo & Bing page 1 on day one!
So as you can see it all depends on how much time you have to grow your business. If you would like to set-up a no-obligation consultation email me at Greg.Romans@hibu.com or go to www.webconsultantdesmoines.com.
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